Are Apple apps the full versions?

Are the apple apps available the full versions (Keynote, Aperture, etc). Is there any benefit to buying from Apple Store...why the cost difference?

I had occasion to look at the Usage Rules for the Mac App Store today while posting on another thread and read this:
+MAC APP STORE PRODUCT USAGE RULES+
+Except as otherwise set forth herein,+
+(i) You may download and use an application from the Mac App Store (“Mac App Store Product”) for personal, non-commercial use on any Apple-branded products running Mac OS X that you own or control (“Mac Product”).+
+(ii) If you are a commercial enterprise or educational institution, you may download a Mac App Store Product for use either (a) by a single individual on each of the Mac Product(s) that you own or control, or (b) by multiple individuals on a single shared Mac Product that you own or control. For example, a single employee may use a Mac App Store Product on both the employee’s desktop Mac Product and laptop Mac Product, or multiple students may serially use the Product on a single Mac Product located at a resource center or library.+
+(iii) Use may require sign-in with the Apple ID used to download the Mac App Store Product from the Mac App Store. Mac App Store Products can be updated through the Mac App Store only.+
I'm just checking to make sure I don't post incorrect information; but this excerpt appears to allow sales to commercial enterprises?

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