DP-Master data & transactional data

Hi all,
Can someone help me in differentiating between Master data & Transactional data in Demand Planning (DP) & Supply Network Planning (SNP)..
How do we create both of them in DP & SNP..& how do we use them for Planning.
Regards,
Vishal.S.Pandya.

hi vishal,
Because master data is always loaded before transactional data, ... SAP Advanced Planning and Optimization Demand Planning allows you to forecast your .Assignment of customer requirements to planning product Sales orders (customer requirements) consume the planning product’s forecast in the planning without final assembly segment. The forecast released from Demand Planning is for the planning product and the forecast consumption of the planning product is carried out whenever a sales order is received for one of the real products linked to the planning product via the hierarchy
see this link
http://datamanagementgroup.com/Resources/Articles/Article_LongWindingRoadToSAPMDM.asp..
Sales & Operations Planning
main process
The continued pressures on performance, including shrinking margins, inventory expense, and pressure to better utilize assets require an evolved Sales and Operations Planning process.
This process now needs to integrate not only the pictures of demand and supply, but to evaluate the effects on the financial plan for the company.
To support this business process, SAP xSOP provides analytic tools as well as process management and data maintenance tools.
Processes such as Demand Planning, Supply Planning and Strategic Financial Planning feed into the Executive S&OP process where the plans are analyzed and adjusted to match the strategic goals of the company.
Demand Analysis and Update The process of analyzing and updating the demand plan provides the most accurate projection of product sales with input and buy-in from sales, marketing, and channel partners. The xSOP tool can be used to show plans from Sales, Marketing and the Demand Planning group along with promotional plans.
These plans can be analyzed from an S&OP perspective and the S&OP demand plan can be updated to reflect the strategic goals.The follow-up process is to balance demand with supply and resolve supply issues.
Generate Demand Plan, Sales Plan and/or Marketing Plan
Load Master Data into xSOP
Load transactional data (plans) into xSOP
Analyze using Demand Analytics

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