Editing PDF and keeping file size small

We are having lot of difficulties in keeping the PDF file small after editing. Our PDFs have text and fields and are used in a browser. They need to be updated multiple times a year to reflect change in text.
PDF was created from MS Word 2010 using Acrobat X.
Word had only Arial and Verdana fonts.
When PDF was created from word, settings were set to "Never Embed" fonts. Till this point, all seems fine.
Now, the moment we try to edit text (even add a letter), PDF prompts that fonts may be embedded and file size increases by 20-30KB.
Checking File-Properties-Fonts show that font has changed to "Arial, Bold  Type: True Type (CID), Encoding: Identity-H". Before editing, font type was not CID.
Under Optimization, there is no embedded font and we unchecked “subset all embedded fonts in optimization”. Save the file.
Still File size is higher by 10k-20K - though only one word was added.
Questions:
How to avoid font type CID getting added automatically by Acorbat? It seems it takes more space and we don't need it. We couldn't find a way to remove/replace it.
How to keep the file size not increasing much? Every time we edit with only few words added and do optimize, etc. still file size increases by 10-20 KBs.
thanks
apjs

As these PDFs are used as electronic agreement forms and have fields/Javascript, recreating them from word requires lot of work. We do understand if there are substantial changes then we should recreate from word as PDF is not designed for major editing. However, in most cases we are trying to edit few lines of text and still file size is increasing by 10-20K.
We have tried Save As but so far optimization option gives us better results in terms of reduction in file size.
We do use common fonts - like Arial, Verdana, Times New Roman. We understand that we should embed uncommon fonts but we avoid uncommon fonts as embedding increases PDF file size.
CID is coming up even when common font like Arial is being used.
Thanks for trying to help us.

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