2.13: Apps that are primarily marketing materials or advertisements will be rejected

Hi,
I am a freelance designer and have a number of clients who would like to make use of the iPad's visual interactivity for their corporate brochures and sales material, the brochures will contain pinch and zoom, slideshows, video, and lots of visual treats.  My concern is that the brochures are primarily marketing materials, and as such likely to be rejected by the App Store review board: "2.13: Apps that are primarily marketing materials or advertisements will be rejected"
I could add bells and whistles to get the app past the App Store review but I dont want to waste clients money by developing something that is not actually relevant to the primary function of the document (which is to for the company to present their offerings to their clients). 
My clients are small companies, not large enterprise corporate giants, so the solution needs to be cost effective for them. 
I read some old posts from May 2011 which talked about sideloading (no longer available), and viewing in Adobe Content Viewer (which I think is cumbersome for my clients to share with their partners and business prospects).  Hoping that something has changed since then. 
Ideally the client would email a link to their prospects (or have a link on their website) which opens a viewer on their ipad, without having to go through the App Store.  
What options do I have to distribute content to iPad devices?   
I am a Creative Cloud member, which means I can submit unlimited single .folio apps to Apple, but this doesnt get me past clause 2.13.
Advice would be appreciated.  Many thanks.

No, no, and no.
Sorry, but this is Apple we’re talking about here.
Bob

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