About developer programs: What is the most suitable?

Dear members,
I would have some suggestions about developer programs. In particular, I would know if, once an application has been developed, it is necessary to pass through the AppStore or not.
Does this mechanism also apply to company in general?
Thanks in advance. Regards. L.
Message was edited by: mac_giabber

Thank you again. Very helpful. Other questions to remove any doubts.
The situation is the following:
I have to develop an application for a client and I would not to pass through the AppStore. But I haven't read anywhere how to do that. Obviously, I'm looking for a legal way to do this.
If it is possible to do this, does Apple need to certificate my application (with the term certificate I meant that I have to send them the app and wait for their positive response) or can I skip this procedure?
Thanks again. Regards.
Message was edited by: mac_giabber

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