Adding movies to iTunes Store?

My father wrote/produced an educational video with FOX in the 90's.
He was wondering how he could possibly make money off of it digitally.
I told him the iTunes store would be the best place.
I have submitted podcasts to the iTunes store before, but is it possible to put his education video on the iTunes store for downloads under movies?
Thanks.

I am using a tool called VideoDrive (www.aroona.net) for this purpose. It allows you to put all your videos in iTunes without time-consuming reconversion. I hate the idea of having to convert all my videos just to put them in iTunes and this tool is perfect for that.

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