Apple Facebook ad promised $7.99 album but iTunes charged $9.99

I logged into my Facebook account and there was an ad that said it was from itunes offering a "limited time" price of $7.99 for Yo La Tengo's latest album, Fade. I followed the link in the ad, which opened another browser window to an iTunes preview site. That page said I had to open iTunes to complete the purchase.
In iTunes, the album was only listed at full price ($9.99). Stupidly, I went ahead and purchased it without trying to find out why the advertised price was not available. Now I feel like Apple ripped me off for $2.
Is this a common practice of Apple, to advertise a special "limited time only" price but when you log into your iTunes account, only the full price is available? Do I have any option to remedy this case of what I'll call "false advertising"? (Or is Apple so big that they can't afford to have their employees remove expired ads from places like Facebook?)
Thanks for any advice!
Blick

http://www.apple.com/support/itunes/contact/

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Apple Facebook ad promised $7.99 album but iTunes charged $9.99

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