Best Settings to Export to MPEG-4

I have some live concert footage that I'm wanting to export, each song a different file, to MPEG-4 and upload for streaming (on youtube).
The default settings of the FCP5 Quicktime Conversion turns a 3 minute song into a 13 MB, blocky, and pixelated movie. I am shooting for a higher file size, but not over 50-70 MB. Size is not as important as not having a pixelated video.
I've just checked Ken Stone's webpage for some info. Is MPEG-4 the best way to go to suit this need, or Sorenson Video 3? And from his site, I'm assuming I should set key frame at 300 and limit data rate to 90? I know he says there's no cut and dried method for exporting, but any guidance would be appreciated.

JB
but I'm concerned about whether H264 is accessible by an audience outside the Mac umbrella.
They need QT7 installed.
You can get Flip4Mac and add WMV export capabilities to QT. I'm sure that with a little of experimentation you'll get good results and the needed component isn't expensive.
Hope that helps !
  Alberto

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