Best way to export final movies in HD

Hey guys,
First post here. I have sony HD cam. Takes great 1080i video. I've imported into imovie 9 and 11 and when I export, I seem a bit disappointed in the quality. I'm not really editing it down with stabilization (which zooms and lowers quality).
What is the best quality preservation when exporting. mpeg4? quicktime 1080p? Ideas?
Mike

While the direct export from iMovie via Share is the easiest, I find that the couple of extra steps involved in exporting the file to QuickTime then using the YouTube uploader is definitely worthwhile.
First you can 'fiddle' with the settings and I find using the mpeg4 codec produces a smaller file size than h.264 without any appreciable loss in quality.
This is one of my 720p exports via QuickTime using mpeg4:
http://www.youtube.com/watch?v=uw_4dCTPcQA&fmt=22
and this is the method which I use:
http://www.youtube.com/watch?v=mZ06dOb0Mds
As already mentioned try encoding with mpeg4 rather than h264 if the length and file size of your video is an issue.
Regards,
Z.

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