Business Catalyst - Can I show different versions of  my site pages to different types of visitors?

My organization's site is known to have three distinct type of a visitor - patient, parent, scientist.
Is it possible in Business Catalyst-  and what is the best workflow - to create pages that allow to display a variation of content, based on who is viewing at the moment?
Promote certain items to the top for a patient, and other items to a scientist, for example?
Thanks, would appreciate any expert advice!

There are several ways you can accomplish that, the simplest is to have the three links ie patient, parent, scientist send the visitor to the relevant section of the site, but with each section maintaining the three links at the top.
Something like Dictionary.com | Find the Meanings and Definitions of Words at Dictionary.com where you have Dictionary, Thesaurus, Translate, ...

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