Campaign Management - Retail Promotion Integration
Hi CRM Gurus,
I am working on a CRM implementation project for a retail company.
They already have SAP IS Retail ECC6. They use the SAP IS retail system to create promotions in SAP.
CRM system will be used for campaign management. The campaigns in CRM need to be linked to promotions in SAP IS Retail.
Any sugessions on how we can achieve this.
Cheers
Barry
Hi Pratheek,
I am facing same problem, as you have already idea about this issue can u please
help me in solving my problem. Actually i need to add 3 fields(WBS element is
one of them) in standard component CPGOE_DETAILS of CRM. Do i also need
to make some configuration (in campaign) before adding these fields. I don't have much idea about it but i need the solution at earliest. Therefor if could be possible for you then please reply back on my gmail id. [email protected] else you can also reply on this forum.
regards
Subir
Similar Messages
-
What is the difference between Campaign and Trade Promotion?
hi experts,
What is the difference between Campaign and Trade Promotion?
regards,
babuHi,
Campaign serve operative marketing planning. They describe actions that are carried out, for example mailing actions, product promotions, and telemarketing. Crieria such as target groups, products, documents, people responsible, and the budget are defined in the campaign for these activities.
Campaign are basically used for operative marketing planning and execution.
Trade Promotions are Marketing activity used by industries that sell into the retail channel or through brokers or wholesalers. A trade promotion takes place within a specific time period and aims to increase brand capital, brand awareness, and market share. It is also used to increase sales volume or to launch new products or product lines.
Trade promotions are structurally similar to other marketing objects, except that trade promotions are targeted at a key account.
A trade promotion has a header that provides overview information about the trade promotion, such as the intended key account, the product planning basis, the trade promotion objective, funds plan details, and trade promotion status.
Assignment blocks contain specific information pertaining to, for example, trade promotion dates, products, and causals.
For more information on Trade Promotion please go through the following link:
http://help.sap.com/saphelp_crm60/helpdata/en/eb/aa80ae2ea44778a987960a847fc6ce/frameset.htm
Main difference is campaign is an operative instrument to manage the interactions between the customers and the system -
Marketing Planning and Campaign Management
Hi Gurus
How to send Marketing Planning and Campaign Management from CRM system to Other ERP system
How to send Marketing Planning and Campaign Management from CRM system to Other R/3 system
Thanks
MahiHi Mahi,
The Integration of SAP CRM with R/3 will be
Project System, Finance, Accounting
for that u ve to check the check box in Mkt plan onwards
in ECC u can see in PS
Marketing plans and campaigns can be used stand alone in the CRM system. However, when CRM
is integrated with other SAP systems (BW, R/3, etc.) increased functionality is possible.
Planned values (e.g. planned costs, revenues, etc.) for marketing plans and campaigns can be written
to a BW infocube. These planned values can then be used in reporting to match actual values, for
example, actual revenues and costs.
When linked with R/3, actual costs related to campaigns and marketing plans can be captured by
using the financial and accounting functionality in R/3.
These actual costs can then be extracted to the same infocube in BW to allow for planned versus
actual costs for a campaign.
Reward points if helpful
Cheers
Manohar -
Reg: IS Retail Promotions Confguration
Hi Gurus,
Could anyone provide useful links for IS- Retail Promotions Configuration apart from SAP Help Library links ?
I need documents for Configuring Retail Promotions Coupons,Bonus Buy and Free Goods for my Client.
Thanks and Regards,
R.KHi Ravi
find promotion config doc of IS Retail
2.3 Retail Promotion
2.3.1 Number Ranges, Promotions
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Number Ranges, Promotions
Details of the configuration Standard Settings Maintained
2.3.2 Promotion Category
Table V_TWTY, TWTY, TWTYT
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Promotion Category
Details of the configuration Standard Settings Maintained
2.3.3 Promotion Type
Table V_TWAA, TWAA, TWAAT, TVKO, TVKOT, TVTW, TVTWT, KNA1, T001W
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Promotion Type
Details of the configuration Following Promotion Types Created
BC01 Barista Promotion Type
Select entries & click on Magnifying glass icon
1. BC01
Promotion - DC Price
Following Settings Maintained
Promotion Category = BC01
Create SP conditions Activated
Without Calculation Activated
Price Activation Type 2 (Site Group)
List Group A
List Variant 02
Cond Group Purch
Cond Type Group SP BC01
SP Sales Org
SP dis Channel
CondType % Discount KA02
CondType Abs Discount KA04
No Range Int assgt 01
No Range ext assgt AA
Lead time Purch 10
Follow-on time Purch 02
Lead Time Listing 30
List. Follow Up time 30
Announcement Lead Time 5
Lead Time Store Gr 3
Alloc Table Type 1000
Announcement Category F
Message Schema RTBN01
2.3.4 Promotion Themes
Table V_TWAT, TWAT, TWATT
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Promotion Themes
Details of the configuration Standard Setttings Made
2.3.5 Control for Condition Tables for Promotion Discount
Table V_TWREB, TWREB
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Control for Condition Tables for Promotion Discount
Details of the configuration Settings Made for condition type KA02 & KA04.
ConditionType Organization Level Article Disc Lvl Table
KA02 02 01 4
KA02 02 02 359
KA02 02 03 359
KA02 02 04 359
KA04 02 02 677
KA04 02 03 677
KA04 02 04 677
2.3.6 Promotion Determination in Sales Order Processing
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Promotion Determination in Sales Order Processing
Details of the configuration No Settings Made.
2.3.7 Condition Type Groups For Promotions in Purchasing
a. Assign Condition Type/Table to Condition Type Groups
Table V_T6B2F, T6B2F, T681A, T6B2, T681B, T6B2T
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Condition Type Groups For Promotions in Purchasing  Assign Condition Type/Table to Condition Type Groups
Details of the onfiguration No Settings made.
b. Assign Condition Type Groups and Arrangement Types
Table V_T6BM_ZU, T6B1, T6B1T
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Condition Type Groups For Promotions in Purchasing  Assign Condition Type Groups and Arrangement Types
Details of the configuration No settings maintained
2.3.8 Condition Type Groups For Promotions In SD
a. Define Condition Type Groups for Promotions
Table V_T6B2, T6B2, T6B2T
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Condition Type Groups For Promotions In SD  Define Condition Type Groups for Promotions
Details of the configuration Standard Settings Maintained
b. Assign Condition Type/Table to Condition Type Groups
Table V_T6B2, T6B2, T6B2T
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Condition Type Groups For Promotions In SD  Assign Condition Type/Table to Condition Type Groups
Details of the configuration Settings maintained for Condition Type Group 0007
Cond Typ Grp Cond Type Grp Cntr CnTy Condition Type Number Table
0007 Promo Conditions 2 10 VKA0 Promo SP IS-R 6 Price List Type/Currency/Article
0007 Promo Conditions 2 11 VKA0 Promo SP IS-R 73 Article per SOrg/DstCh
0007 Promo Conditions 2 12 VKA0 Promo SP IS-R 71 Article per Site
0007 Promo Conditions 2 20 KA03 Promo Discount % 2 71 Article per Site
0007 Promo Conditions 2 21 KA03 Promo Discount % 2 155 Sales Org./Dist. Channel/Price List/
Article/Sales Unit
0007 Promo Conditions 2 22 KA03 Promo Discount % 2 73 Article per SOrg/DstCh
0007 Promo Conditions 2 30 KA05 Promo Discount MD 2 71 Article per Site
0007 Promo Conditions 2 31 KA05 Promo Discount MD 2 155 Sales Org./Dist. Channel/Price List
/Article/Sales Unit
0007 Promo Conditions 2 32 KA05 Promo Discount MD 2 73 Article per SOrg/DstCh
c. Assign Condition Type Groups and Arrangement Types
Table V_T6B2, T6B2, T6B2T
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Condition Type Groups For Promotions In SD  Assign Condition Type Groups and Arrangement Types
Details of the configuration Standard Settings Maintained
2.3.9 Message Determination
a. Single Messages
1. Create Condition Table
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Create Condition Table
Details of the configuration No Settings Maintained
2. Change Condition Table
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Change Condition Table
Details of the configuration No Settings Maintained
3. Display Condition Table
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Display Condition Table
Details of the configuration No Settings Maintained
4. Access Sequence
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Access Sequence
Details of the configuration Standard Settings Maintained
5. Message Type
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Message Type
Details of the configuration Standard Settings Maintained
6. Message Schema
Table V_T683S_XX, T683S, T683T
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Message Schema
Details of the configuration Standard Settings Maintained
Select entry & click on Control Data
7. Assign Schema to Document Type
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Assign Schema to Document Type
Details of the configuration No Settings Maintained
8. Assign Program/Form to Message Types
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Assign Program/Form to Message Types
Details of the configuration No Settings Maintained
9. Requirements for Message Types
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Single Messages  Requirements for Message Types
Details of the configuration Standard Settings Maintained
b. Group Messages
1. Number Ranges, Group Message
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Group Messages  Number Ranges, Group Message
Details of the configuration Standard Settings Maintained
2. Message Type
Table VN_T685B, T685, T685B, T685T, T682, T682T, TCSTR, TCSTRT, T681Z, T681A, T681B
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Group Messages  Message Type
Details of the configuration Standard Settings Maintained
3. Assign Program/Form to Message Types
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Message Determination  Group Messages  Assign Program/Form to Message Types
Details of the configuration No Settings Maintained
2.3.10 Business Add-In for Promotion
Transaction Code SPRO
Menu Path IMG  Logistics - General  Retail Promotion Business Add-In for Promotion
Details of the configuration No Settings Maintained
Thnaks
Amit Shivhare
PS Reward Point
Edited by: Amit Shivhare on Mar 10, 2008 3:44 PM -
Campaign Management Project in Oracle 8i
Hi,
My company is going to develop a Campaign Management System in
Oracle8i.
Our user has defined 500 attributes in the customer profile for
selection criteria. The customer profile have about 3million
records. The system's responce time should be within 1minutes.
Now, we have two proposed solution :
1. Use one table which contains the 500 fields and all the
fields will be created as index;
2. Divided the 500 fields in seperate tables and use table join
to join them together.
Which method would be better / are there any other solution for
the problem?
Thanks!!
StephenWHat is the purpose of the system? Is this a transaction
oriented or query oriented system? If you're mainly extracting
data (and since you chose this forum I'll assume you are), then
it would be a good candidate for a star schema.
A dimensional model works extremely well with this kind of
data. Logically break up your query criteria into multiple
dimensions and put your fact data in fact table(s).
I can't give you more info then that without a lot more info
about your system and it's attributes but that should get you
started.
Lewis -
Dialer not connecting to campaign manager
Hello,
I have the dialer not connecting to campaign manager and showing the following:
10:00:50 Trace: Attempting EMT connection to computer [172.16.200.82/172.16.200.82], port [40032]
10:00:51 Trace: Unable to establish an EMT connection:
10:00:51 Trace: error value [10060], text: A connection attempt failed because the connected party did not properly respond after a period of time, or established connection failed because con
nected host has failed to respond.
Also the dialer PIM is showing the following:
10:01:37 Trace: Transport: appServerHostName1 = 172.16.200.83
10:01:37 Trace: Transport: appTcpServiceName1 = 38001
10:01:37 Trace: Transport: appServerHostName2 = 172.16.200.83
10:01:37 Trace: Transport: appTcpServiceName2 = 38001
10:01:37 Peripheral 5004 sending OPC PIM_OK_ACK acknowledgment for command PIM_CONFIGURE_REQ (TransID=0).
10:01:37 Attempting to connect to MR application at IP address 172.16.200.83 port 38001.
10:01:38 Attempting to connect to MR application at IP address 172.16.200.83 port 38001.
10:01:49 Attempting to connect to MR application at IP address 172.16.200.83 port 38001.
10:01:50 Attempting to connect to MR application at IP address 172.16.200.83 port 38001.
10:02:02 Attempting to connect to MR application at IP address 172.16.200.83 port 38001.
10:02:03 Attempting to connect to MR application at IP address 172.16.200.83 port 38001.
10:02:08 ProcessPIMSetIdleReq: Peripheral 5004 going idle.
10:02:14 Peripheral 5004 sending OPC PIM_OK_ACK acknowledgment for command PIM_SET_IDLE_REQ (TransID=-1).
I have checked network connectivity, ping by IP address, ping by hostname, dialer config pointing to address of LoggerA.
What should I check next?
Note that I have outbound dialer working fine on ProggerA and I am currently duplexing PG and pim process on ProggerB. PIM1 is ACTIVE but PIM2 is IDLE (logs above are for PIM2)
Thanks,
Justine.Hi,
Are you planning to have Duplex dialers ?
(Assuming it is SIP)If that's the case, you may have to look at the Best Practices for SIP dialer in SRND.
"Use a media routing PG with one media routing PIM for duplex SIP Dialers. One SIP Dialer is active while another SIP Dialer is in warm standby mode. One MR PIM is for each SIP Dialer. In a duplex MR PG environment, each PG side has only one PIM that connects to the local dialer when the Dialer becomes active"
Regards,
Senthil -
User Exit/Badi on save of WAK2(retail promotions))
Hi can anyone please tell me if there is any user exit or badi on save of WAK2 (retail promotions).I tried but i cant see any user exit or badi for same.
Hello
In program SAPMWAKA (tcode WAK2) you will find routine MWAKAF03_CALL_PROMOTION_U in which fm PROMOTION_UPDATE is called.
Within this fm you find at the end the coding:
* BADI Aufruf
PERFORM CALL_BADI_INTERF_PROM_UPD USING FXWAKHD.
ENDFUNCTION.
This routine check for implementation of BAdI WAKT_BADI_001. The BAdI method INTERFACE_PROMOTION_DATA is used to "Make Update Data Available to External Applications".
In addition, you should look through the manyfold BAdIs and enhancement spots within package WAKT.
Regards
Uwe -
Document required on campaign management
Hi,
Can anyone plz send the document for campaign management configuration to me at [email protected]
I have already done the Base config provided in C22_BB_ConfigGuide_EN_DE.doc, I want the other steps related to target group and campaign execution.
Regards
SAP CRMHi Saravana,
I am giving you the link for this
http://help.sap.com/bp_crmv152/CRM_DE/BBLibrary/Documentation/C22_BB_ConfigGuide_EN_DE.doc
Hope this link helps you.
Regards
Nadh. -
Authorizations in Campaign Management
Hi Folks
How do we setup authorizations in CRM for Campaign Management.
I would like to have role for Campaign Creator, Campaign Release, Campaign Approver. Are there any specific authorization objects that drives this functionality. Any help on this is highly appreciated
Thanks
KVFor maintaining authorization:
SPRO --> IMG >SD> BF> CM/RM> CM/RM settings --> Maintain authorizations
<b>Document Value Class:</b>
Document value classes provide a means of assigning sales order and sales and distribution documents depending on their document value
Using the document value classes, credit representatives, for example, can be given different authorizations for credit allocations depending on the document value.
Actions
1. Create document value classes according to your requirements by entering a three-character alphanumeric key and a textual description.
2. Make sure that the credit representatives are allocated to the document value classes.
Assign Document value Classes:
1. Enter a credit control area and allocate a credit value to it in a relevant currency.
2. Allocate a document value class.
3. Make sure that the credit control area was entered in the corresponding customer master records.
Maintain Authorizations:
Here u need to create roles and for perticular user , you can assign that authorizations.
If you need more help prefer implementation guide in help.sap.com -
Solution Manager 7.1 Integration with Sharepoint
Hello,
We are trying tio implement Solution docuemtnation in Solution manager 7.1 integrated with Sharepoint. Need any suggestion or guidence to integrate Solution MAnager with Share point.
We want to store docuemtn in share point and would like to provide a link of this docuemnt in Solution MAnager.
Regards,
BAIs it possible that i can give a url of solution amanager project in portal or in some other frontend from where I can access the docuemtn availablle in the perticulat project in SM using th url. ( without SAP GUI)
A project specific iview maybe if you are using SAP Portal? I have not tried it myself, so I cannot elaborate on the topic.
But project specific documents (if they are being uploaded to MOSS and only web-linked in SolMan) should just be locked/read only and can be access controlled using MOSS security as well. So I wonder why the complication of providing it to everyone on a Portal link, when the webfront end for MOSS should provide you the link and the content can be controlled using MOSS security
Also apart from MOSS is it possibel to use TREX as an search engine.
This would be a possible disadvantage, but you are not missing out on much, because MOSS's context based search is actually better, and i ssay this from personal experience.
Hope that Helps!
Cheers!! -
Hi,
I just installed WLS6.0 it is running smoothly thanx to Jignesh help , also I
put in the ejb20.ajr and after that I installed the Campaign Management 1.1 but
I´m geting this error when I start theh server well this is the first of thousand
errors:
/opt/posadas/bea/wlcs3.5/tmp_ejboneworld.cemtec.com7501/events/com/bea/commerce/
platform/events/internal/EventServiceBeanEOImpl.java:12: Superclass java.lang.Ob
ject of class com.bea.commerce.platform.events.internal.EventServiceBeanEOImpl
n
ot found.
extends weblogic.ejb20.internal.StatelessEJBObject
Any one can help me?Thanx in AdvancedGerado,
I guessing you mispelled ejb20.jar - - you need to include this at the front of
your java.class.path in your WLS 6.0 startup script
Chuck -
Configurable Products and Campaign Management
Hi All,
In our project we are going for configurable products. We plan to give campaign based discounts on these products in CRM.
Please let me know how to handle configurable products in Campaign Management.
Many thanks for your response:
KeshavHi Keshav,
I am currently working on setting up discounts related to a campaign. Would you have any information on how to do this? I know I need to select condition types from the discount tab. I guess I will have to create the conditon types in IMG. There are some condition types already exisitng that are being used by the pricing procedure for sales orders. Can i use the same condition types??
Any input would be highly welcome.
Thanks,
Deepak -
Hi Email Campaign Management without automation.
Hi,
I am working on Email Campaign management. Where we have created a survey ,Mail form, and a campaign. This Survey goes to the customer via email in form of URL.
How we can capture the responses of the customer. Based on which leads can be created?
Ability to capture survey response in CRM system without using Campaign automation Functionality ??
I am looking for a solution without using the Campaign automation Functionality as it is out of scope of my project.
Regards
Rajiv SharmaHi Rav,
I would suggest that you start configuring SCOT as described in:
<a href="/people/thomas.jung3/blog/2004/09/08/sending-e-mail-from-abap--version-610-and-higher--bcs-interface">Sending E-Mail from ABAP - Version 610 and Higher - BCS Interface</a>
Then you can go further on as described in the:
<a href="http://help.sap.com/bp_crmv340/CRM_DE/BBLibrary/Documentation/C22_BB_ConfigGuide_EN_US.doc">Best Practice CRM Campaign Management - Configuration Guide</a>
Regards
Gregor -
Adding a segment In Campaign Management
Hi Gurus,
Last night we moved our Business Intelligence repository and catalog with our Marketing Segmentation from Development to Test which went fine.
The problem arises when we try to add a New Segment to our Siiebel Campaign on the new environment.
When attempting to navigate to the location of the segment in Siebel > Site Map > Campaign Management > Design > Segment Trees (also tried Segments to no avail) we get this error:
HTTP Request error during 'Submitting Data SendHTTP request': 'Status code - 400'(SBL-EAI-04117)
Our Outbound Webservices for the Default Analytics Web Server are set up to point to the BI/Marketing server (changed from the /CHANGEME/ that it defaults to). After each was updated we made sure the click the Clear Cache button as stated in the Siebel Marketing Installation and Administration Guide.
We are spinning our wheels trying to figure this out so any help or ideas on what we could be doing wrong would be greatly appreciated!
Regards,
JThe original URL we tried in the Outbound Webservice had not had the Cache cleared. Trying that resolved the issue.
-
Campaign Management - Procurement of Media
We are starting a new project to implement SAP CRM and there is a set of business requirements around our planning and procurement of media, including TV, radio, newspaper, magazine, direct mailings, etc. My initial plan is to implement Campaign Management; however, this does not appear to address the procurement of media. If I review the IS-Media solution it addresses the sale of Media but where in SAP should the procurement of Media be handled? Remember that we will want all the details that are being captured on the sales side in the procurement side.
Thoughts?Hi,
You can extract the data of campaign in CSV or XML format.Need to create file export variant, communication medium as file export.Implement BADI 'CRM_MKT_EXP_CAMP_DAT' to export data to open channel.
Regards,
Brahmaji
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