Can You Browse the "App Store" but not be an iPhone Owner?

Not an iPhone user, but could be.
Could be if I saw the quality, selection, level of apps that start to get created for the iPhone. Maybe some will fill needs for me that are keeping me from using the iPhone. For example, maybe someone will make Treo similar apps (todos, memos, Treo similar calendar + notes within calendar, etc) - NOT web apps - and I can stop using my Treo and jump to an iPhone.
BUT, how can I browse the "App Store" as a non iPhone owner and see what they have to offer? Will it not be something seen only in iTunes by iPhone users? or will non iPhone users also see a new "App Store" option in iTunes one day? Or, will there be a dedicated website you can go to besides seeing them via iTunes?

IF it is going to be viewable by anyone with iTunes, iPhone user or not...
would you be able to see it from my current 'stable' version of iTunes - in my case 7.1.1
or would you have to upgrade to iTunes 7.6?

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