Do you find the AdobeDPS pricing to be clear & simple & reasonable?

The information on the Single Edition and what it includes (ONLY IPAD) should be alot clearer on Adobes various websites and also within Creative Cloud and inside the ID-plugins on what actually happens to the pricetag as soon as you want to make a dumbed down iPhone edition in addition to an iPad edition.
I think there should be a possibility to purchase an iPhone/Kindle/whatever edition with a set price to the mix instead of forcing people into the expensive subscription based Professional Edition, which i guess alot of people really don´t need. I have clients that wants to test & see if there is a future in producing an iPad and an iPhone4/5-version. As the price is quite steep for a test and the fact that you also need a subscription in addition to upfront costs the choice is easy, there isnt going to be even a test...
Guess we gotta go for Mag+ or Appstudio or something else unless Adobes pricing model is going to change.
I find it really disapointing.
What do you think? Am I wrong? Is there a better solution out there? Have I misunderstood something about the renditions for iPad and iPhone into a multifolio?
I know Mag+ has a sollution and AppStudio (formerly PressRun, owned by Quark) has more reasonable pricing model.
Adobe give us some options please, so atleast people can try it out...

Thats ok John... Most advertising agencies in Norway and in the Scandinavian countries doesnt only work with "traditional" advertising. They generally do design, graphic identities, ads, social media, print&web and some also adverts for TV. Theyre not as specialized as in other countries i believe (both in a positive and negative way).
There could also be a different market sitution here. I believe theres a lot bigger market/more companies interrested in producing mags/corporate info/product catalogues than it is for making magazines containing ads with a subscription.
I hope that Adobe could introduce som sort of middle way for us wanting to produce "one off mags" for more devices than the iPad. Also considering that most people here has a smartphone with IOS or Android already, so it makes sense to tap into the growing mobile market. Android is growing fast even though theres currently more money to be made on the IOS-plattform 8:1 (read this nice article http://www.forbes.com/sites/darcytravlos/2012/08/22/five-reasons-why-google-android-versus -apple-ios-market-share-numbers-dont-matter/
Some other interresting numbers from Norway
In Norway 2012 - 61% had a smartphone in the beginning of 2012 (USA 44%). Arround 79% of the people between 18-29yrs old had one in Norway (most of these people doesnt care about paper and embraces the digital counterparts). In 2011 11% had a tablet, in beginning of 2012 this number was 29%. Wheres 2013 going to end up?
(http://www.medienorge.uib.no/?cat=statistikk&medium=it&aspekt=tilgang%20og%20bruk&queryID= 378&aspekt=nyheter)
Last year Google also reported a growth in mobile search at arround 400%. (http://www.thinkwithgoogle.com/insights/emea/)
If im going to predict whats going on for 2013, it will be the year where graphic designers, newspapers and magazines really will go digital on all plattforms. Print wil decline more. It will also be the year for responsive design and HTML5 (maybe DPS should produce more responsive designs?)
Sorry this wasn´t going to be this kind of discussion here on the Adobe forums (gotta get it out...). Anyway once again I think Adobe produces great tools, but as time goes by there isalot of nice solutions /alternatives to producing content where you don´t nececarily need to be a "designer" with skills in InDesign and DPS. Look at http://www.layergloss.com for instance (I haven´t tried it) but its producing apps online.
If we are going to be using InDesign and DPS in the future and be part of the digital (r)evolution we need a toolset do so, at prices/features that will let us, sooner rather than later. Otherwise it-consulting companies will take even more of these jobs away from us and perhaps lead to lost sales for Adobe (its a symbiosis going on between Adobe and designers).
I find that most people working with InDesign doesn´t really care wether they are producing for print, web or tablet, they just want to communicate something good for their clients regardless of plattform and physical state...
Lets hope they still can use a tool like InDesign which they both know and love, with DPS in the future too.

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