Does anyone here make movie trailers?  Looking for workflow advice.

I'm pretty new to editing and i've mostly done montage/tribute videos on youtube.  My process is slow and laborious. I'll scout a bunch of clips in genre or subject of the montage and then go through a fairly long trial and error process trying to put it together like a puzzle.
I'd like to get better as an editor and i'm interested in making story driven trailers.  I can't really find any resources online to teach workflow for something like this.  I'm wondering how much is planned in the minds eye based of the editor and how much is just trial and error pulling clips and trying to arrange them in some semblence of order.  I understand most trailers have several key moments of exposition to clue the audience in a little bit about the plot.  And then a bunch of enticing visual shots to make you curious to see the film.
I'm wondering if there is an effecient way to plan out a trailer and pull clips to use without having to go through a long random trial and error process of what looks good next to each other.  Pretty much any tips on the process of making a trailer would be helpful.  I know theres a million different ways to approach it and creativity is key. Do some people just have what it takes creatively or can it learned?
In general I plan to use a few songs from the subject movie and the tone of the song will reflect the tone of the clips and i'll try and highlight a few emotional dimensions of the film with a few different songs.

Its a big question so here is my way of answering..graphically.
(everything has "structure"...films, books, plays, songs...life)
https://www.google.co.nz/search?q=film+plot+structure&espv=2&tbm=isch&tbo=u&source=univ&sa =X&ei=RIjNU_vZNMn08QXijYJo&ved…

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