Encoding iMovie files for Windows Media Player

iMovie 11 / 9.0
Mac OS 10.6.8
I edit audio/video in iMovie (currently the only program I have) and need to output for streaming on the internet. Most of our subscribers are using older versions of Windows Media Player and as I understand won't be able to play MP4. I couldn't play the MP4 using Windows Media Player 9.0, "invalid format" error.
What software could I use to convert MP4 to a format for streaming on the internet that our subscribers play using WMP? Should I save the file out of iMovie in a different format to convert?
I have Adobe Media Encoder 4.2.0.006 but my options are h.264 or flash, got error messages when I tried to "Edit Export Settings".
Thanks

The easiest way is to upload video to YouTube and embed videos on your site from there. This way you don't have to worry about which version of Windows, which version of Internet Exlorere, etc.
Another way, ask your users to install QuickTime For Windows. Then export normally,
Another way, get one of the paid versions of Flip4Mac, and you can convert files to wmv using QuickTime Pro or MPEG Streamclip or Compressor.

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