Fonts looks different in Illustrator. Why?

I'm making a web menu on illustrator and i've noticed that the font that i'm using looks different (thinner) in Illustrator (preview or export) than it does on a Word Processor or in a Web Site ( http://wordmark.it).
What can i do to get the same look?
Im using Gill Sans , Light , Size : 25.
I'll attach an image so you can notice the difference.
Thanks!

There are two settings you should look at one ins in the general tabof the Illustrator Preferences Anti-Alias which you should turn on then in the save for the web in the image tab select Type Optimize from the pull down.
here are the differences
No anti alias
Anti Alias
Save for the web abd device no optimization
Type Optimized

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