From single page to double page spreads when rotating

We've seen some publications that display as a single page when the iPad is held in portrait mode but switch to double page spreads when the iPad is rotated to landscape mode.
We've searched this forum - which has been very helpful so far - but can't seem to find how to enable this. Is it something fairly simple we've missed or has it been custom coded for the publications that use it? They seem to be pdf based as far as we can tell, or at least they are 'pinch & zoom'able and don't have any other interactivity, so they're quite basic. Nonetheless it is quite a nice way to display/read the publications.
We're quite new to the whole Adobe DPS system but are keen to get up to speed with it. We see a lot of potential with these tools.
Thanks

Very simple... create 1 folio for each spread with 1 page in landscape orientation and 2 pages in portrait - and only allow horizontal navigation (we use DPS + WoodWing so terms might differ at bit). Adobe made a script for converting PDF to Folio - spread by spread. Use the script for creating the needed layouts.
We have at least 15 apps working like that.
/Peter

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