Help. Sharp looking web graphics.

Hello.
I'm a newbie, so hopefully someone can help me ;0)
My problem is this:
- on linkedIn, for example, the size for the header must be at least 1400px X 425 px, it says.
- so, I opened Illustrator and made a 1400px X 425 px rectangle
- I made the logo and uploaded it to linkedIn
now...
on my profile, it seems like tho logo isn't very sharp. Why? In Illustrator it is - even on 100%
I've had same problems with other logos, graphics...from InDesign and Photoshop.
I work on a Macbook Pro 15" with a retina screen and I see the linkedIn page on this device, as well.
I try to figure out, by searching the net, if the pixels or dpi or ppi, or what, has anything to do with it.
Can someone help or link me to a good tut? Is my problem a setting in my Adobe Programs?

Thank you. Both of you. So basically i need to find out about 'pixel (sub-) sampling and how it affects antialiasing and thus edge sharpness' - as you wrote? I'll go through the web...do you have an idea to a tutorial or something?

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