How are ibooks 1.2 picture books created?

I'm a self-publisher with my comic available in the ibookstore. I'd like to know more about how the new ibooks 1.2 picture books are created, but can't seem to find any information. I think the new format might be better for my comic than the standard book formatting.
If anyone knows where to begin, that'd be a big help.
<Edited by Host>

An insight on how this is done...
http://www.pigsgourdsandwikis.com/2010/12/apple-disses-ebook-developers-at-their .html
Liz Castro is the writer for this blog. You can pretty much rely on her comments and insights.

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