How do I get custom hardware approval for iPad-app?

Hi!
The company I´m working at is in pre-production on an app project for which we would like to manufacture an optional hardware controller. We have read all the app store review guidelines, and we can´t see any reason as to why the project shouldn't be approved by apple in a future review process. But since it seems risky to start production and manufacturing I also thought that it might be a good idea to run the basis of the project through this forum in case we have missed anything.
The project is most easily visualised as Guitar Hero for iPad, with the added choice to buy an optional guitar controller to play the game. Our concept is actually a bit different than the above description, but I believe that this is the easiest way to describe the project wihout getting too wordy.
Four (4) controllers will communicate simultaneously with the iPad via Bluetooth LE. Since the connection to the iPad is done via Bluetooth LE, and since we do not wish to conform to the specified "standard control" layout, or an "extended control" layout, we do not see the possibility, or the need, to join the MFi program.
So my first precise question would be: Does anyone see any reason as to why we would not be allowed to make our own custom controller using Bluetooth LE, without the MFi approval?
My second question would be regarding selling the app, and the hardware, from the app-store.
We hope to be able to sell the app, together with the custom controller, via the App Store. We imagine it could work in the lines of the customer being presented with the options to buy the app with or without the hardware, and if the customer chooses to buy the app and the hardware he/she will be prompted to provide a shipping address and that information will be sent to our supplier.
The way I understand the guidelines you can't use in-app purchases to sell physical goods, but maybe the app could provide a gateway to our online store?
So my second question would be: Does anyone see any reason as to why we would not be allowed to ship our hardware to the customer after they have bought the application via the App Store? Or are there any other apple approved ways of providing our customers with the hardware via the App Store?
Thank you for your time!
/Polgar

Check with your wireless carrier to see if they offer a MiFi device.
http://en.wikipedia.org/wiki/MiFi

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