How do I take advantage of Adobe's $9.99 special for PS and Lightroom?

I have already downloaded and installed PS CC successfully, but nothing has prompted me to install Lightroom.  LR doesn't even seem to be part of the CC app group.

Hmmm, You take advantage of the offer? or is it the other way arund?
I am interested to know how many people are jumping on this one. Since I own LR 5, why should I now pay a monthly fee? No discount for owners, but an incentive to get roped into a subscription.
The ad says limited time offer, but when I chatted with a rep I was told that this would be an on-going service and that I would be able to renew next year at the same price. So, this tells me that it is NOT a limited time offer, but a way to move us away from the perpetual licence and into the monthly subscription service.
I have very little need for Photoshop since starting to use LR.

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