How to export smaller PDFs

Hello! I have bene using Freehand, but have been forced to migrate to Illustrator which I am learnign quickly. But I have been unable to figure out how to create good quality PDFs from my multi-page Illustrator CS5 files. Currently my PDFs are liek 140MB.
I am a graphic designer and am constantly designing stuff which I export/saveAS to PDF which I have to email to my clients. Good quality smaller PDFs would help. It was very easy with Freehand....

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when i export as pdf in Freehand, I can open in Freehand or Illustrator to edit. So editing later in Illustrator is a nice option to have.
Turning off the Maintain Illustrator Editability option does not mean you can't open the resulting PDF in AI or FreeHand or Draw, or whatever. It just means that you will be opening PDF content, which is a set of simplified objects that are more "universally understood" by drawing programs.
In other words, turning that option off results in a PDF like those you are accustomed to exporting from FreeHand.
Turning that option on actually embeds a full copy of the native Illustrator file in the PDF. That copy is ignored when the PDF is imported by anything other than Illustrator (including even Adobe apps like InDesign). As you would expect, it grossly enlarges the size of the PDF file.
For sending PDFs to your client for review, just selecting the Smallest File Size preset in the Save PDF dialog will usually result in a small enough file for draft purposes (assuming you don't have a bunch of oversampled raster images, etc. in the design.) You can customize the varioius export options to further reduce size (for example, downsample raster images to screen resolution). You can save the altered settings combination that you like as a preset for future use.
Saving Illustrator native files performs similar smoke & mirrors. By default, when you save an AI native file nowadays, it embeds a second full version of the content as PDF. Turning off the "Acrobat Compatibility" (or something like that) option when saving in native AI format similarly prevents bloating your AI native files.
JET

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Bo LeBeau wrote:
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http://www.prepressure.com/pdf/basics/pdfx-1a
http://support.pixelmator.com/viewtopic.php?f=3&t=10355
http://en.wikipedia.org/?title=PDF/X
http://help.adobe.com/en_US/acrobat/X/pro/using/WSb2f1a50375cd48d3-1f36d19412ada 208ceb-8000.html
http://www.belightsoft.com/products/resources/spsolutions.php
http://www.pdfxreport.com/doku.php?id=en:tools
http://www.planetpdf.com/creative/article.asp?contentid=6541
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Message was edited by: Citizen_K

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