How to monitor responses for an E-mail campaign

Dear all,
We are running an E-mail campaign on a specific target group. E-mail content has some advertising message regarding our newly launched product categories.
Now the requirement is to know, how many customers in the target group has opened and see the email message.
Can it be configured in SAP CRM??, if so how could we do this, do any other systems integration is required for this process??
Please help me to find the correct solution for this requirement, Your help will be highly appreciated.
Kindly refer any step by step or screenshot based documentation for the same.
Best regards,
Raghu ram.
Edited by: Raghu Ram on Dec 6, 2008 9:18 PM

Hi Raghu,
If u r maintaining any URL for u r Advertisement in mail form then it is possible to track the number of hits by receipant for that URL.
To create a URL, simply highlight the text of the URL (for example, www.sap.com) and then choose the
URL button. This turns the highlighted text into a hyperlink in the e-mail.
>If your hyperlink is to SAP Internet Sales, you can create a personalized link to the Web page by adding a ++ to the end of the URL. The ++ creates a unique identifier that can be used to track whether or not the recipient has accessed the Web site from the e-mail. If you add ## to an URL, tracking is now also possible for all other Web sites
You can check the hits of u r URL :-
SAP menu ->Marketing ->Marketing Planning and Campaign Management ->CRMD_EMAIL_LIST - Display Marketing Contact List-- Execute the marketing contact list by entering the search crieteria.
(Number of Access is number Hits by customer)
Regards,
Dipesh.

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