How to put a repeatable shadow at the bottom of a wine bottle

I'll select an image of a bottle (beer or wine) and it's all nice and clean around the bottom, totally isolated from the background.  I've asked Photoshop savvy friends how to do this and they all have come up with some workaround that is not repeatable.  Check out this image from a wine makers' website:  the shadow at the bottom is the same from shot to shot and I'm sure is added at the bottom in post, not when the bottle was photographed.  How to do this? 
Attached is an image of a bottle with shadow from the website and one of my own bottle images with no shadow.  Remember, it's got to be a repeatable shadow that I can add to any "finished" image and not have to worry about selecting around the nebulous outline of the shadow.  Thanks.

1) create a circle shape
2)squish the circle down to give it its shape
3)Move the shape layer below the image layer
4)Convert the shape layer to a smart object
5)Apply a guassian blur to the shape
6)Reduce the opacity of the shape layer
7)reposition the shape layer if needed.
The above assumes the bottle is on its own layer with no background
If necessary to remove the white background you can you the quick selection tool to select the white and hit the delete key. To make sure the bottle will be on a transparent background, you must unlock the image layer by dragging its lock icon to the trashcan before hitting the delete key.
Once all the steps above are done, you can apply a new background by either filling a new layer with a color and moving that layer below all other layers.
or
use the solid color adjustment layer and set its color to your choosing and then move that layer below all other layers.
Here is a quick example (logo of bottle has been pixelated)

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