HT3209 HD Discount for Movies Purchased in SD.

Is there any way to get a discount if buying the HD version of a movie purchased in SD because it was the only format offered at the time?
If not, what with every new release coming out in HD via Blu-Ray, it punishes people who are loyal to iTunes if they purchase the SD version on iTunes instead of purchasing the Blu-Ray, just because it isn't yet available. I understand the "if you buy a dvd, you don't get a discount on the Blu-Ray" argument, but this is different because the HD version is available at the time of release from other sources.

"If you buy an SD DVD from Wal-Mart and Best Buy is carrying the Blu-Ray version, will Wal-mart give you a discount on the Blu-Ray when they finally get it?  Of course not.
Itunes could ONLY offer this if the movie industry/distributors allowed it."
Again, I understand the argument, but this isn't like Walmart and Best Buy so much as Walmart and Walmart. I'm saying because I bought it from the same source, it makes sense to offer a discount if I upgrade to a better version from the same source.
Obviously the movie studios would have to be on board, but the music industry agreed when upgrading song quality, so I'm only hoping the same logic would apply to movies and television.
On an unrelated note, saying things like "of course not" makes you sound a bit arrogant. Just because someone has a question doesn't mean they should be talked down to. And for the record, Disney has offered a discount in the past on an upgrade to Blu-Rays, provided you have proof that you've purchased the DVD (i.e. the one found on the actual dvd cover). The studio doesn't care where you bought it so much as that you bought it, and offer a discount since they realize you've already paid for it once. It's not an idea without logic or precident, and shouldn't be treated like one. I appreciate the effort to help, but not the tone.

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