Importing WMV (Windows Media) Files

I've created several .wmv files in Quicktime (Flip4Mac) and
want web site visitors to be able to view them as a Windows Media
file. Though they are saved as .wmv files they still show the
Quicktime icon. Within Dreamweaver the only way I can see to import
them is the Insert > Quicktime Movie. Is there another way to do
this so that people don't have to have Quicktime to view the videos
and they can see them in a Window Media Player? It seems that a lot
of people don't have Quicktime and don't want to download the
plugin.
Thanks in advance.
Julie

Here's my entire senario. I just got the 30gb video ipod. I want to add a movie that's saved as an avi file with windows over to itunes so I can get it to the ipod. I also can't get the sample movie into my itunes library. I've tried to add file to library; import file; and just plain drag it but none of that has worked. So I guess first question is if will i beable to butn a video file to cd if I only have a cdrw not a dvd burner. Second I see a lot of threads about people with problems using new itunes 7.0, which is the one I have also, and could the new itunes be the problem since I can't play sample movie?
Sorry it's so long but thought it best to lay everything out for you.

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