ITunes music files are too large, how can I compress them?

So yeah today was my first day using iTunes and buying some songs. I got 12 songs and it came out to 80.6MB, I really want to know if there is a converter in iTunes for this or if there is a trusted software I can use to convert them?

I think you might be a little confused, html5 documents use the <video> tag to display videos online, .mp4 is one of the video types used by the <video> tag...
HTML5 Video
HTML video Tag
Since not all browsers can see .mp4, you also need a .ogg or .webm video so those browsers have something to look at. That secondary source is added to the <video> tag in html5 pages so a browser can latch onto the first source it understands.
To make your video smaller, you would need to reduce its actual pixel dimensions (if they're full screen HD videos, dropping them to 640x480 or similar will reduce the file size) or framerate.
Here's a converter for .ogg format...
http://video.online-convert.com/convert-to-ogg

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