Jpeg export output is 'smudgy' vs Lr develop display

Hello Gang -
I've been blaming smudged output on facebook & Flickr - but now I've seen the true culprit !
My Jpeg export output is quite 'smudgy' vs the Develop display - and even when I use export "Email" default it is still smudgy while the Develop module displays great detail...
what needs to be tweaked please?
much thanks ~

Hello -
Ok - interesting:
I imported a jpeg into Lr and it looks very good - long story short - Windows Photo Viewer sucks
Viewed in Paint - looks good, viewed in FastPictureViewer - looks good.
Viewed in flickr - Bad.  I'm installing Chrome to see if its a firefox issue
I use firefox browser, I use sRGB as the export color space (although I see no difference among the 3 default kinds.
I canot find info as to whether WPV makes use of embedded icc profiles, and after googling and reading - I have not found info as to how I would know if I am "even including an embedded profile with the files"
Flickr and Facebook display my jpegs exactly as I see them in Windows Photo Viewer - which is different from how I see it in Lr's Develop Module - in that dark brown & blacks look smudgy with much reduced detail
Bob_Peters wrote:
Does Win7 "Window Photo Viewer" make use of embedded icc profiles?
What color space are you using for the exported JPEG files?  Are you even including an embedded profile with the files?
What do Flickr and Facebook do when confronted with an image containing a color profile?
What browser are you using to view the Flickr and Facebook images?

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