Lightroom 5 Video - What is a "Poster Frame" ?

Hi, in Lightroom 5's video editing i can set a "poster frame". Could you tell me if that is one or more of the following, or something more/else?
the definition of the Youtube preview image if i upload the video?
the definition of the video's preview image inside Lightroom?
a new, separate still image file showing the video's moment i had selected when clicking "Set Poster Frame"?
I have very conflicting information about this from experts and i would appreciate answers from all who are really sure about what they say and who have actually used the "poster frame" feature successfully.
Thanks for your help!

Hi.  Did you ever get an answer?  I'm curious to know how the poster frame is useful outside of lightroom.  So far, I've noticed that it does not translate when i import a video into aperture.  Does it write the frame location to metadata?

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