Loss of quality of exported DVD movie on TV when compared to Digital original

Hi
Can anyone please suggest a way to limit the loss in quality when burning a completed movie to a DVD for TV playback?
When I playback on my Mac monitor (in either MPEG or H.264 saved versions) the image quality is 'mint' and seems as clear/rich as it was filmed. 
However, once I have exported (using various 'best options' availible to me in via Prem Pro export menus) the SD (and Blu-ray) DVD playback on a TV seems a long way away from the quality level of the digital original still playing on my Mac.
I am prepared for a drop in quality in both SD and even HD formats due to the compression processes, but I'm still disapointed with how amazing my digital copy looks compared to my best DVD efforts.
Why is it that commercial 'hollywood' SD are still miles apart from my 'home made' version?
Can anyone please suggest their tried/test 'digital alchemy' formular for getting fantastic results onto a DVD/TV playback, please?
Here are my current details/settings:
Canon 5d and XF300 to capture 1080p 25 fps footage (timeline created to match footage)
CS5.5 platform = Premiere Pro/After Effects/Media Encoder/Encore (and burn saved ISO image using Roxio Toast version 10)
Length of edits = 40 to 50 minutes (approximately) creating HD but mainly SD event movies.
Create HD but mainly SD versions
Export out of Prem Pro = MPEG or MPED-DVD/Blu-ray H.264
Video Quality = 5
Field order = None/Progressive (matching my original source footage)
VBR 2 = Min 7/Target 8/Max 8.5 or CBR 8
Use Maximum Render Quality
Could the issue be with what happens after the export from PremPro into Encore?
What else could/should I be doing?
All constructive comments are very weclome and appreciated ...
Thanks,
B

Why is it that commercial 'hollywood' SD are still miles apart from my 'home made' version?
Because they use super-expensive hardware compression.
Still, I make DVDs that look almost exactly like the output from Pr using my Kona card.
I wonder if you're ending up with double-compression on your DVD.  And maybe I'm confused here, but it sounds like you're using Toast and Encore, and I see no reason for that, if so.
There are a few ways to get to DVD from Pr.  The simplest may be just to send your Pr project to Encore, using Dynamic Link.  That will ensure you're only compressing once.
Another is to export from Pr or AME using a DVD preset, and when you take the resulting MPEG2 to Encore, be sure your clips are set to "Don't transcode."  And use the comparable strategy for BR.
CBR at 8 should yield you stunning looking DVDs.

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