Merging variable data using data merge plug-ins for In-Design

Has anyone had any experience with merging variable data (such as articles for a newsletter) with either of these plug-ins:
DesignMerge, www.meadowsps.com/site/marketing/productinfo/designmerge.htm
or Pageflex Studio ID, www.bitstream.com/publishing/products/studioid/index.html

Only Pageflex Persona (cut down version of Studio - doesn't require InDesign Server).
Variable stuff is extremely customisable, but design stuff is !@##%. Like Quark 3 simplicity... Customer support is poor in my experience. Program is clunky - they've only just added keyboard shortcuts to access tools... woohoo. Spot colours aren't fully supported - you have to specify them as CMYK and tell your printer to substitute later... you can't design across a spread at all - any two-page graphics have to be placed twice... I could go on!
For a newsletter, I'd just find a way with InD CS5. Maybe with the Copyfit plugin if you want more functionality, but not with standalone software. For complex variable areas in InD, I just create pdfs or separate InD files of the variable area, and list these as you would images in the csv file. The free LayoutZone addon (Thanks Martinho!) makes region exporting very simple - beware of some occasional bugs with strokes changing.
I did a job recently with 36 variables per entry, including 2 embedded InD files. The layout was a 3-fold A4 double-sided flyer, with each 3rd page being a few mm shorter to allow for the fold-in. CS5 multi-page size and 3-page spreads made this quite simple to set up.

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