Most of my my target audience are not familiar with iTunes, so I am trying to figure out how to explain how to rate it. What's the fastest way to say it to the iTunes-newbie?

Question

Most of my my target audience are not familiar with iTunes, so I am trying to figure out how to explain how to rate it. Is this the shortest way? “Open iTunes on your computer, click on iTunes Store and search for my podcast. You’ll see it at the top of the results. When you click on it, you’ll see “Write a Review” and will be able to submit your comments and ratings.” Right now they find my podcast because they are on my mailing list, not through iTunes. It would be easy if I could just say, "Go to iTunes.com" or "Go to my web site" - but there are sooooo many steps! Help! Thank you,
Milana

Answer 1

There is another trick - if you give them this URL:
itpc://feeds.feedburner.com/RecurringRevenueRevolutionPodcast
(note itpc not http)
it will subscribe them directly to your feed in iTunes, but it does depend on their having iTunes installed (and in Windows set as the application to use with 'itpc'), otherwise they will get an error message, so it's a slightly double-edged weapon. You could them the link and say 'subscribe in iTunes' as an alternative to the iTunes Store page.