PDF to JPG quality

I'm a newbee and this may be very basic, but I have not been able to figure it out.
GOAL: Get a WORD Table on my website as JPG
I have been instructed to Save WORD DOC as PDF.  Check
Then Save PDF as JPG. Check
Crop as needed and Re-Save. Check
The JPG has very low quality (fuzzy edges) compared to the one my Webmaster did for me.
I tried reducing the size of the JPG to 70%, 60% and even 50% with the same fuzzy results.
It looks clean on the computer but isn't producing the same results online.
Question: Are there different levels of Adobe acrobat.  In other words my Free Download won't give me the same quality as a purchased version?

If you use the save as jpg with maximum quality you may be able to do what you want. The problem with saving as jpg is that it is a lossy process. Each time you save as jpg you will loose detail. If you don't use the maximum quality you may loose too much detail. The people who are giving you directions are people who do not know what they are saying.  What program are you doing your cropping in? What program are you  using to resize the graphic?
You should be cropping in Acrobat before saving as jpg. That is one less save, one less loss of quality. JPG files are designed for photographs, they are really the wrong tool for displaying these images. I would choose either gif or png. But more importantly these are very simple tables and should be displayed as html tables. This can be done in word. You don't need to learn how to create html.
I am attaching two copies of the cropped file. Here is the first with the quality of the jpg set to maximum and the picture set to greyscale (as opposed to the rgb that was used in the web version). The size is more than 200KB.
Here is the file saved as a greyscale png. File size 20 KB
The quality is similar, but the difference in file size is huge. Note, that saving from pdf to jpg is insufficient since the graphics are too large they must be resized. If you resize the graphic and resave as jpg you loose more quality and detail than if this is done with a png. But note that you may get ok reproduction with jpg set to maximum, but that is still no reason not to use a more appropriate image type like png. As to what your superior is telling you to do, speak with the people responsible for the web site. See what they suggest, get them to speak with your superiors. There is no extra work saving as jpg or png, just the size and quality of the result.

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