Photos in InDesign PDFs appear as negative images

I work in CS3 (I'm on OS 10.4.11) and am having a problem when I export a layout with photos in it to a PDF file. The PDF looks fine on my computer and prints fine to my printer, but when I send it to others, the photos will sometimes (arrgh--not always!) appear on screen and print as negative images. The placed photos are usually TIF or JPG, but are sometimes Photoshop files.
Often I am sending these documents to users who will simply print them out on their own laser printers, so typically I export as "a high-quality print." However, I have had the same problem when I've exported as "press quality." The problem remains the same whether the user is printing to a PS printer or not.
Originally I thought it might be an issue with the Acrobat version on the recipient's end. However, I recently received a PDF from co-worker who has the exact same computer model, OS, and software versions as I do. When I opened her PDF, low and behold, I saw all the photos as negatives. (It did print fine, however.)
Any idea what's going on?

To export, I select File > Export > Adobe PDF.
Adobe PDF preset: High quality print (usually) or press quality (occasionally)
Standard: none
Compatibility: Acrobat 5.0 (PDF 1.4)
Options: Optimize for fast Web view
Create tagged PDF
Export visible & printable layers.
Most of my recipients have Adobe Acrobat Pro 7.0 for the PC; however, I had the same trouble opening an InDesign-created PDF from another Mac user with the same versions of everything as me, i.e. CS3, InDesign 5.0.2, and Acrobat Pro 8.1.2.

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Photos in InDesign PDFs appear as negative images

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