Photoshop desaturating but lightroom is not (same file)

I'm sure this has been asked a million times before but..
Basically, I designed an ad for a client on my Macbook Pro (I usually design on my PC).
Using my Mac:
1. I saved the image using Save For Web in Photoshop CS4 (with Convert to sRGB), and it slightly desaturated the image.
2. I imported the PSD into lightroom and exported it (with Convert to sRGB), it did NOT desaturate the image.
I sent the desaturated Photoshop image and the proper looking Lightroom image over to my PC, and they look EXACTLY the same. Why is this happening? Why is the Mac needlesly desaturating the Save For Web image?
This is not a problem when I save using my PC.
Thank You

You've got to understand a little color management, but the answer is this:
You've got a display with a slightly smaller gamut (less colors, less saturation potential) than the standard web color space, sRGB.
On the Mac (in Safari and other Apple apps), when an untagged image (an image with no color profile) is displayed, it is assumed to be the colorspace of the display, so there is a slight desaturation (if it's really sRGB). Lightroom creates a JPG with the correct sRGB profile embedded, so there's no desaturation happening to its JPGs (this is really an assumption, but a good one, I think). On the PC, most applications assume sRGB for untagged images, so both JPGs look the same because they're both sRGB -- one just is missing its profile.
Take a look at things in the new Firefox on your Mac, and you'll find they match the PC a lot better.
You can preview this destauration in PS by using proof setup in view and proofing monitor RGB. But to be clear, you are creating images the right way already. In fact, all images prepared properly for the web are being viewed by you (right now!) with this same desaturation and you've been cool with it.
One thing you might do is go the Coke website and download a pic of one of their cans. View it in Safari and then view it in PS with sRGB assigned to it (in case your working space is Adobe RGB 1998). See, you've been looking at the web all wrong, forever! Ed: it looks like they're now tagging their images for this exact reason. In that vein, the simplest thing you can do is check embed profile in the SFW dialogue, if you can take the 4k per image hit.

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