Rented a movie and it says 7 hours to load. Been waiting 30 minutes and it's still not loading.

We rented a movie on apple tv 2 and it's loading. it says anywhere from 7 hours to 10 hours before we can play it. wifi signal is strong. Never had this long to load before. any ideas?

Sorry, no ideas, but I just had the same experience here. Netflix works fine, the video starts almost immediately and the quality is excellent, so I assumed the iTunes rental experience would be similar. No such luck. Very frustrating.
In my opinion, if it's going to take more than an hour to start playing a rental movie, Apple should immediately give you a refund and tell you to go pick it up at a video store; that will ultimately be a far better experience.

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