So what exactly does limited to "one app" mean with a Pro account and the new prices?

So it seems Pro has dropped in price but it is now limited to "one App".
So what exactly does that "one App" mean?
Only one tablet version or one phone version for a certain title?
Or you can have a tablet & phone version including android & iOS for that one title?

I think that everyone received it just now…
Changes to Adobe Digital Publishing Suite, Professional Edition
Effective immediately, all customers who newly purchase or renew Digital Publishing Suite (DPS), Professional Edition, will be able to publish only one app per license of DPS Professional Edition.
Under this policy change, Professional Edition customers can publish an unlimited number of issues (.folio files) to a single app and distribute those issues based on purchased fulfillment bundles.
An app created with a single license of DPS Professional Edition can be distributed to any or all of the marketplaces that DPS supports, including the Apple App Store (and Newsstand), Google Play, Amazon Appstore, and the Windows Store.
In conjunction with this policy change, Adobe is reducing the price of a Professional Edition license to $4,800 USD annually (€3,600/¥480,000) or to $400 per month (€300/¥40,000) and will include 1,000 fulfillments annually. The number of fulfillments included with a monthly subscription remain unchanged.
This policy does not apply to test or demo apps published using Professional Edition. The one-app-per-license policy applies only to an app published to a supported marketplace(s).
If you are an agency, upon your renewal or purchase of Professional Edition, you can create only one app per Professional Edition license. If you have multiple clients for whom you are creating apps, either you as the agency or your client must purchase a Professional Edition license for each app published to a supported marketplace(s).
If you are an existing Professional Edition customer and choose to renew your Professional Edition license at the end of your annual agreement, these changes, including the lower price point and 1,000 fulfillments, apply at that time. These changes do not apply to your existing DPS Professional Edition agreement and take effect only if you renew your license.
DPS Professional Edition customers can continue to create unlimited Single Edition apps, which is unchanged under the new policy. A Single Edition app is defined as an app that includes one built-in or embedded folio.
If you expect to publish three or more apps annually, we encourage you to contact your local reseller to discuss pricing for a multi-year Enterprise Edition license.
Enterprise Edition offers additional functionality and benefits not available through Professional Edition. These include app customization, integration with back-end business systems, in-app marketing tools, targeted content based on user entitlement, and the ability to publish apps privately.

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