What are the best practices for average size of an Adobe PDF file on a Web Server to be downloaded?

We know at a certain point, an extremely large file can be slow in downloading/accessing from a web site, and lessens the end-user's experience.  How large is too large? What is a good average or suggested size for Adobe PDF files in general?
Thank you for any guidance.

I'm sure it varies depending on one's opinion but we have a policy that they should be under 1- 1.5MB. This isn't always posible of course. Our PDF's are mostly informational and contain little or no graphics.
I would say that it greatly depends on the PDF. If you get up over that size, you should do your best to optimize it for your users. Sometimes you can only do so much.

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