Why do I have to download iTunes in order to buy a gift?

From the main iTunes Store page, when I click on either "Buy a Gift Certificate" or "Set up an Allowance," I get a page saying, "Cannot detect iTunes on your computer."
Can someone please explain to me why I have to download iTunes in order to purchase a gift for someone else?? I do not want iTunes, do not need iTunes and do not own any iPod products. I merely want to purchase a gift certificate or (preferably) an allowance for my grandson.
Sheesh!

I limit on how to gift money has no correlation to the player being bad. Ipods remain the most user friendly devices available. I looked at most before purchasing one myself.
Don't know what the issue is with getting a gift card at a store. I have always made iTunes purchases from a balance created by entering the cards. That way I keep my spending down to what I can afford instead of charging.

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