Why does the Apple store carry  iKlear cleaning solution in stores?

I noticed that the manual with my MacBook Pro just recommends dampening the cloth with water in order to clean the screen. Then why does the Apple store and website promote iKlear cleaning solution for the screen (rhetorical question) ? Is this product safe or not for cleaning the screen? Thanks.

They carry it because they're a store, and like any store, anything that boost the margins is great to have on the shelf. It's the same reason any store sells really expensive accessories.
I've always used water as the manual recommends. But iKlear is safe and I'm not necessarily against it. It may be good for unusual or stubborn stains that water can't dissolve. But for everyday cleaning, the question is whether you would prefer to clean your screen for free, or by paying for an expensive chemical.
I've never bought a screen protector for my iPhone either, and it's been totally fine.

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