Why OS 5 upgrade only for BIS subscribers?

Question

I have blackberry curve 8520. OS ver 4.6.something
I want to know why  the OS 5 upgrade is only for BIS subscribers and not common blackberry users?
I mean we also paid the price for the phone and we also want most out of the bb. If blackberry considers the BIS subscribers the only customers then why sell the phones to others as well.
If blackberry want to decrease the number of bb admirers and users, then its a good step to limit the OS upgrade to only BIS users, otherwise whats the point of limiting the update to only BIS?
Dont they want the blackberries to look and work cool, at least compared to other cellphone giants.
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Answer 1

hejalaci wrote:
I do not agree,
1. I should not have to pay  for newer versions of my firmware, paying them to fix what they messed up in the first place, i did not have phone until now that charged for something like that(even apple gives it away freely).
2.BIS is very expensive i WILL NOT pay 9 euro+VAT for 5 MB transfer. At these prices they might as well steal your money out of your pockets.
Wow. Where to start on this one.
First off, you are not paying for a newer version of the device software. You must pay for BIS to utilize all the features that your Blackberry has to offer, such as having your e-mail pushed to your phone, having the entire internet at your fingertips whenever you want, wherever you are. You are WASTING your Blackberry by not having BIS or BES. I'd be willing to bet that 99.9999% of Blackberry owners pay for BIS or have BES, and the other 0.0001% are the idiots who buy a blackberry to "look cool". That is not what these devices are made for, or marketed as. If you want a "cool" phone, go get a Samsung touch-screen, or an iphone.