1920x1080 23.98p to ntsc 720x480 29.97p conversion work flow

I have edited apple prores 422 1920x1080 24p 23.98p on FCP6 and I wold like to letter box it and make it ready for TV commercial ready format (NTSC 720x480 29.97p) what would be the best work flow? I tried several times in several ways, had no luck. It came out to be not so great look. Thank you
Y.

I hate to say it, but the best way to get true broadcast quality out of that is to use a HD video card, like a KONA or Blackmagic. To do it software only is possible but quite tedious. But here's what has worked for me.
1) Create a NTSC 24 frame letterboxed version by nesting the HD sequence in an NTSC@24 timeline.
2) Export that as a full re self contained QT
3) Import that file, place it on a NTSC 29.97 timeline.
4) Use the Nattress Standards Conversion plug-in to convert 24 frame to 29.97. FCP will simply duplicate every 4th frame, so motion will not be smooth. The Nattress adds 2:3 pulldown to make the motion smoother.
Good luck. (24 really means 23.98, but I'm lazy...)

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