Advert Area - clickable gif? without updating ALL pgs

Hello, I am updating my works website and am wondering on the best way to go about doing the advert area at the top of the page. I've tried reading up on different ways but I'm getting myself a bit confused.
Please see my testing site for example: http://www.reese-test.co.uk (I'm working in PHP).
What I want:
An animated area to show my works new products as already shown at the top of the page but when clicked, it will go to that new products page. I would like this to be done by just uploading the one file (advert.gif) to the FTP each time I update it, without touching any of the 500+ pages it will be shown on.
Each of the pages will have the advert.gif on them, and each month I can just update a new advert.gif which will update all pages with the new advert and clicked destination. (embeded into the gif if possible).
Basically so I dont have to update all those pages everytime I want to change the advert every month.
I have access to CS6 DW, PS, ID, AI, FW and FLASH - can any of these programmes do what I need and if so is there a tutorial to tell me how?
I hope I am making sense - quite hard to explain what I want.
So far in FW I can load the gif (made in photoshop), add hotspot areas with the destinations, but when I save over the advert.gif - the link/hotspot area isnt working...
Does anyone have any advice please on how to do go about doing this?
thanks
Sara
PS I think I heard about having a cell in a table that embeds another page, so you just update the one page everytime? might be wrong about that though.

Hi Murray, thanks for your reply. Ok I shall look into PHP includes.. I hadn't heard of this so was unsure what I was asking for.
Redoing the website is fine, as I have made a mess of the code when learning about setting up the database and contact form etc, so wanted to redo all again properly once I knew how each part was done. The advert area is my last area to learn. This site is just my testing / learning site and then will redo all again properly on the proper site address. (i'm new to web design - I'm normally just a graphic designer).
RE your questions:
the advert area is the multicoloured flashing area at the top of the page, as shown below: (that whole advert area is a animated gif).
Only the advert area would change (on every one of the 500+ pages). Currently it is just an animated gif placeholder that doesnt go anywhere, but eventually it will have a clickable link
I guess the eventual code would look something like:
</a> | <a href="../faq.php">faq</a> | <a href="../tandcs.php">T&amp;C'S</a>   </div>
  <div class="advert"><a href="../DESTINATIONPAGE.php"><img src="../images/advert.gif" width="850" height="100" alt="advert" /></a></div>
  <div class="leftnav">
the /DESTINATIONPAGE.php part would change monthly depending on the "product of the month" we wanted to advertise.
thanks again. I shall def read up on PHP includes, sounds like that is what I was trying to ask for!

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