A way around FLV for a Flash-centric website?

I am finally preparing to enter the new millennium, and get myself a website. I guess I'm getting one of them pretty flash sites, but I'm concerned about the quality of FLV video (and that seems to be what my web designer wants to use).
Is there a way around this that I could recommend to the designer? I'm assuming she is not a video expert (****, I certainly am not either), and that we can find a better solution.
Or am I just plain wrong, and FLV will look fine?
I'm probably going to have around 6 clips on the site, at around :30-1:00 in duration, I don't know maybe even longer.
I shoot HDV, and I want you to be able to tell.
Thanks!

fatlanglois,
I use both Sorenson Squeeze and QT to convert into FLV files. The main advantage Squeeze has over QT is the ability to adjust the gamma and normalize the audio along with batch rendering capabilities, as opposed to QT on at a time.
As far as skins go if you use Dreamweaver to build your HTML with, they have a nice insert flash video command that gives you a few different options for skins.
As for encoding, the codec you choose along with the bit rate will determine your file size and quality. The On2 vp6 codec looks great but can only be uesd with Flash Player 8 and above but you can get great looking compressions around 2mb per minute. Take a look at the movie trailer site with QT. They use the h264 codec. It looks amazing, showing off HD/film footage but the files are 30mb and higher.
For my company's site I like to use the FLV just for the simple reason that flash in 96% of the browsers used today, QT is somewhere around 65% and the last thing a client wants to do in install new software to watch a video.
Good luck and let us know how it turned out for you.
Rich-
G5 Dual 2Ghz | Powerbook G4 15'' 1.5Ghz Mac OS X (10.4.8)

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Hi there...
Let me thank you for your attention...
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check out the source code on this page
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im using flv file...not swf file....and using html5....see below for more info on that...
you can use other video / sound assets besides flv
----------------random notes for you to check out------------
mobile device video info
The options actually match those of the most recent iPod Video, which uses H.264 video, up to 1.5Mbps, 640 x 480 pixels, and 30 frames per second with low-complexity AAC audio up to 160 Kbps, 48kHz stereo audio. On the lower end, bandwidths up to 768Kbps, 320 x 240 pixels, and 30 frames per second are also used, known as Baseline Profile up to Level 1.3. Both options can be output with .m4v, .mp4, or .mov extensions.
iTunes. The simplest way is to use iTunes built-in converter. Apple makes it fairly simple to convert videos to play on the Apple TV or iPod, which are also conversions that can be used on the iPhone. Any video that can play in iTunes, then, can be converted to play on the iPhone, and local files can also be synced directly to the iPhone via iTunes sync conduit, making for a fairly easy process. Two downsides: first, iTunes uses a "lowest common denominator" approach, meaning that there are no customized options for encoding into H.264. Also, some users have reported a bug in the most recent version of iTunes that creates video files with no audio, so don’t toss your original video clips until you’ve had a chance to test out the new H.264-compressed video clips.
Handbrake. Handbrake is the next most-popular encoding tool for both Windows and Macintosh platforms, and it’s available in a command-line version for Linux. Handbrake does a lot more than just H.264 conversions, but for purposes of this article, Handbrake would be used to transcode an MPEG-2 transport stream or other non-H.264 formats and codecs into H.264 video files. Speed on the product is quite good, and it has the option of a single-profile conversion (like iTunes) or the ability to customize encoding or profiles and then save the tweaks for future encodings. Handbrake has made a name for itself in DVD-to-iPod conversion, so the extension of Handbrake to the iPhone is one that many users trust.
On any of the last three products, the H.264 files output from these products can be added to the iTunes library for uploading to the iPhone. For those choosing to put their iPhone-compliant videos on the web, it’s also helpful to choose hinted streaming to allow the videos to begin playing immediately rather than waiting for the entire cache to fill.
http://www.webmonkey.com/2010/05/embed-videos-in-your-web-pages-using-html5/
So, you want in on the fun? Do you want to use some HTML5 video tags on your site right now? No problem. Fasten your seat belts, as we’re about to take a tour of the wonderful world of HTML5 video.
Browser Support for HTML5
First, let’s deal with some very basic stuff, like where this will work and where it won’t. As you can see in the table below, only the latest versions of most browsers support native video playback using HTML5’s <video> tag.
HTML5 <video> support by browser: Fx 3.0     Fx 3.5     IE7     IE8     IE9     Safari 3     Safari 4     Chrome 3+     Opera 10.5
Since Firefox 3.0 and IE 7 & 8 lack any support for HTML5 video, you’ll have to come up with a fallback plan for serving video to those users. Depending on what you want to do you, could fallback first to Quicktime and then, failing that, to Flash. That’s the strategy used in Video for Everyone (note that as of v0.4, Video for everyone no longer falls back to QuickTime).
To keep things simple we’re just going to fall straight from HTML5 to Flash.
Formats, Codecs and Technicalities
The next thing you need to understand is what is actually happening when you load and play a video file in your web browser. You’re probably used to thinking of video as .mp4 or .mov files, but unfortunately it’s not that simple. The actual file formats are just containers. Think of them as a bit like a .zip file — they hold other stuff inside.
Each container holds at minimum one video track and, most likely, one audio track. When you watch a movie online, your video player (most likely Flash) decodes both the audio and video and sends the information to your screen and speakers.
Why does this matter? Well, because the process of decoding what’s inside the video container file varies. To know how to decode a movie, the player (which is your web browser in the case of HTML5 video) has to know which codec the movie was encoded with.
When it comes to web video there are two codecs to worry about: H.264 and Theora.
There’s a huge debate right now among web developers, browser makers and just about everyone else as to which codec is right for the web. We believe that a free, open codec without patent and licensing restrictions is the best solution for the web. Sadly, neither codec exactly fulfills that dream, so for now, let’s just skip the whole argument and be practical — we’re going to use both codecs.
Why? Well, have a look at the table below, which shows which codecs work where and you’ll quickly see that there is no one-size-fits-all-browsers solution. Only Google Chrome can play both H.264 and Theora.
Codec support by browser/platform:     Firefox     Opera     Chrome     Safari     IE 9     iPhone     Android
Ogg Theora
H.264
So, you may be thinking … if HTML5 video doesn’t work in IE7 or IE8 and it means I’m going to have to encode my videos twice, then why bother at all? Well, the best answer is simple: mobile users. If you want iPhone and Android users to be able to see your video, HTML5 is the only way to do it — Flash support is coming to Android sooner or later but for now HTML5 is the only option, and we all know Flash doesn’t run on the iPhone or the iPad.
The HTML5 Code
Here’s how to actually embed your videos. First, we encode video in both .ogv and .mp4 containers. Encoding video is beyond the scope of this article, so instead we suggest you check out Mark Pilgrim’s online book Dive Into HTML5, which has a whole chapter devoted to understanding video encoding. Pilgrim’s encoding suggestions use free software to get the job done, and in the end you’ll have two files — one .mp4 and one .ogv.
Now it’s time to unleash those movies in pure HTML glory. Here’s the code:
view source
print?
1    <video width="560" height="340" controls>
2      <source src="path/to/myvideo.mp4" type='video/mp4; codecs="avc1.42E01E, mp4a.40.2"'>
3    <source src="path/to/myvideo.ogv" type='video/ogg; codecs="theora, vorbis"'>
4    </video>
Yes, that’s it. What we’ve done here is use the <video> tag to specify the dimensions of our video, and to denote that we want to use the browser’s default controls. Then, within the video tag, we’ve added two <source> elements which link to our video files.
The “type” attribute of the <source> tag helps the browser understand which file it should load. It’s a bit of an ugly chunk of code that needs to specify the container format, the video codec and the audio codec.
In this case we’ve assumed standard .ogv and baseline encoded H.264 video as per Pilgrim’s tutorial. See the WHATWG wiki for more information on which video types you can specify.
And there you have it — native web video, no plugins required.
Dealing With Everyone Else
What about IE7, IE8 and older versions of just about any other browser? Well, for those users, we’ll fall back on Flash. To do that, we just use an <embed> tag within our video tag:
view source
print?
1    <video width="560" height="340" controls>
2      <source src="path/to/myvideo.mp4" type='video/mp4; codecs="avc1.42E01E, mp4a.40.2"'>
3    <source src="path/to/myvideo.ogv" type='video/ogg; codecs="theora, vorbis"'>
4      <object width="640" height="384" type="application/x-shockwave-flash"
5            data="path/to/swf/player.swf?image=placeholder.jpg&file=path/to/myvideo.mp4">
6            <param name="movie" value="path/to/swf/player.swf?image=placeholder.jpg&file=path/to/myvideo.mp4" />
7        </object>
8    </video>
Now any browser that doesn’t understand the HTML5 video tag will just continue on its way until it hits the object tag, which it should understand (note that the order, mp4 before ogv, is important for iPad support — Apple requires that mp4 be the first video file).
Of course for this to work you need a Flash video container. JW Player is one popular example, or you can roll your own using Adobe’s tools. Also remember that we still haven’t handled the case of an older version of Firefox with no Flash plugin installed (maybe your users are surfing your tubes with an outdated Linux machine). You can always add good old text-based links to the video files as a catch-all fix for anyone who can’t, for whatever reason, see either the HTML5 or Flash versions.
Conclusion
Embedding HTML5 video isn’t significantly more difficult than using Flash, especially if you’ve been using H.264 video files in your Flash player — which is exactly what YouTube has done with its HTML5 beta.
While we’re concerned about the licensing and patent requirements of H.264, it isn’t hard to notice that if you skip Theora and make all non-H.264 fall back to Flash, you’ve still saved yourself a considerable encoding headache. In fact, that’s probably the best practical argument against Mozilla and Opera’s refusal to support H.264.
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http://camendesign.com/code/video_for_everybody

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A way around FLV for a Flash-centric website?

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