HDV PP Project YouTube... (what export format should I use?)

I've exported my HDV project to [640x480 Progressive MPEG], then uploaded to YouTube.
The video looks pretty bad on YouTube. http://www.youtube.com/watch?v=9g808MHPmqU
The original (640x480 Progressive MPEG) located on my computer looks pretty good, the YouTube compression was pretty bad... as you can see.
Some YouTube clips look pretty good. What's the secret to uploading a video that looks good on YouTube?
TIA

FAQ:What are the best settings for YouTube?
Cheers
Eddie
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