Using indd CS4 for email blasts?

Happy Holidays everyone.  Instead of using 'contant contact' or other such email blast software with templates, what I typically do is design an original email blast in InDesign, and then send it as a pdf to a company who switches it (somehow) into html. Which takes them some time, and some extra money, before they blast the thing.
However, there has to be an easier way, to take my designed "flyer" right to html, in indd,cs4???  I tried exporting it as html, and the file had no graphics in it, bummer.  I tried exporting as eps, and the file was too huge.  I tried exporting as a variety of different jpegs, and still wasn't right--although, it could be brought into a Word file.  But, again could not add 'link's" to our website in Word.
So, what am I missing here?  Thanks

What you're missing is the fact that there is no easy way. My advice: spend the money on Constant Contact, MailChimp or one of the other specialized services.
Bob

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