Frustrations I had with Sony

Hello to all,
the Reason why I'm creating this discussion is trying to explain what Sony is doing wrong from my point of perspective. I know some may disagree but also I know there are a lot of Sony users who may agree with me so please be constructive while replying to me.
I'm a huge and loyal fan of Sony. I can proudly say I have many of the Sony products such as TV, Notebook, PSVita, PS3 and of course a Xperia. After Sony bought Ericsson's share my expaction was huge. But it turned out I should not have expected that much.
First problem to me is: You're creating soooooo much phone model which similiar to themselves and this is so wrong especially in this market. when Peope -including me- hear that Sony was releasing yet another phone model which is named S,P,U.... they don't care anymore. They're just saying "Pfff, not again.." That's because people's expectations were let down in 2011 and 2012 Xperia series when Sony released similar phones by just changing it's name besides it's improved competitors. Even if I don't like Apple and Samsung so much they have perfect marketing strategy. They created a successful serie like iPhone or Galaxy S and they kept evolving that phone without changing it's name. And after that successful serie people started waiting for new continuation on the serie exactly opposite of Sony.After all these You're still using that strategy by releasing new phones which are similar to Xperia Z.
Second main problem to me I think related to first problem you're having difficulties on giving updates to all your phones because there are too much model. I'm using ion right now and my phone is still on 4.0.3 while all other companies updated their phones to at least 4.2. I know releasing update isn't that easy but you caused this by increasing your expense and need for manpower to release an update.
If you create a permanent serie you'll decrease your expenses because you'll not pay for plans and legal requirements for all that unnecessary phone models. You'll release less phone model with more high quality with much more quick update times and more importantly with the cheer of the fans who wants to serie to continue.
Thank you for reading. I hope this discussion can grow with more participant both from fans and developers and can reach to administration level of Sony.

Thank you for the feedback. I will monitor this thread and make sure to pass on the feedback internally.
Also, try to keep the discussion constructive, as AbdülhakimOruç requested. All unsuitable posts will be deleted.
 - Official Sony Xperia Support Staff
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