Modifying the B2B and B2C applications

Hi all,
i am building an external facing portal, where in we need to display all the prodcuts, thier specifcations, images, videos etc... for this since there is no defaul PCUI applicaiton in the CRM system, it has to be developed from the scratch.. but the other option i thought was to customize
"B2B' / "B2C' applciations as they are little bit close.
i would just like to know
1. I think that it is not that big deal to change the layout, branding, colors etc.. of the website? am i right?
2. how hard is to, let us say to include a link to videos under the images
3. is it possible ot display a set of images, as the defaul UI shows one, is it configuration or coding to display 6 images?
4. in the bottom portion, i would like, say to add couple of more tabs to display some info about product in the backend system.. how hard is it? do i need to know a lot of ISA FRAMEWORK to be able to do this?
5. How hard is to remove the login authentication, as this specs, videos would be available to any user in internet. also, i dont want it to look like a shopping cart. it should just look like the place,where the user can look the details of the product. do u think is it easy to strip down the application to remove those "baskets, checkouts" etc...
please help....

Hi!
I'm answering those questions I can and my answers are regarding ISA B2B
1. True, it is not a big deal to add your corporate layout to the jsp templates. It's like editing normal HTML / JSP pages.
2. A lot of the mime types are aldready defined in the SPRO and on of the types are CRM_VIDEO. You also have the possibillity to create your own mime types.
3. I don't think it is to difficult since you could create your own mimes as I said above.
5. There is a backdoor to the B2B app that you could use, I think it is called blackdoor.
Good documents are the
<a href="https://service.sap.com/~sapdownload/011000358700006120622006E/ISA50_DevAndExtTuts_v1_0.PDF">SAP E-Commerce 5.0 - Examples and Tutorials (Dev./Ext.)</a>
<a href="https://service.sap.com/~sapdownload/011000358700000469462006E/SAP_ISA50_DevAndExtGuide.pdf">SAP E-Commerce 5.0 - Development and Extension Guide</a>
Also have a look at the Best Practices at <a href="http://help.sap.com/content/bestpractices/crossindustry/bestp_crossindustry_crm.htm">http://help.sap.com/content/bestpractices/crossindustry/bestp_crossindustry_crm.htm</a>

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Modifying the B2B and B2C applications

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