Preparing a brochure for print

Hi all,
I've been preparing a fold-out brochure within illustrator; a lot of the brochure has required unique artwork, so InDesign has been out of the question, despite it being the norm to prepare within that program. I can understand the benefits of InDesign, though Illustrator works for me for now - one thing withstanding.
I need to place 'fold marks' for the printer, but I'm unsure of how to go about this, as there doesn't appear to be a dialog/tick box specifically for this. I've read that a dashed line, or 'dye mark' would do the trick, but my reaction to that is "surely that would print out" (though I'm not sure how to create a 'dye mark'...)~ What are my options here?
Many thanks in advance

I very often build such documents thusly:
1. Set up the artboard to the trim size plus a .25" bleed. (Ex: a trifold or z-fold brochure that trims to 9 x 12 would have an artboard measuring 9.5 x 12.5)
2. Posittion horizontal and vertical ruler guides .25" inboard of the artboard edges.
3. Use the Line Tool to draw my own trim and fold marks in the .25" "bleed" area. I also often put 6 pt. textual notes in that area. I color bleed area marks with Registration, and color the text labels and notes according to the seps I want them to appear on.
4. Deliver the file as a press-ready PDF.
This is a cheap imitation of the way FreeHand displays and prints a proper bleed area (similar to the way InD now does). But I find it less cumbersome than messing with Illustrator's Crop Area, and trying to remember how to coax its settings into retaining the bleed area when creating the PDF. Plus, it lets me put my own marks (such as fold marks) where I want them.
JET

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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    function(){return A.apply(null,[this].concat($A(arguments)))}
    (I have seen examples on some prints that have show me ), but have no idea if Illlustrator already have a template/tools for that.
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    function(){return A.apply(null,[this].concat($A(arguments)))}
    ...but since most products labels come in many shapes, how do you work around it?
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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    function(){return A.apply(null,[this].concat($A(arguments)))}
    1. PDF?? I only use .pdf to show the client the designs before approval but never as final file...also I have heard from some many places that if the print house needs to open the file on a different design program the best is to send them .eps
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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    function(){return A.apply(null,[this].concat($A(arguments)))}
    ...imagine I have a label that is a star with 200x200 px, and the artboard is white background with 300x300px,
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    function(){return A.apply(null,[this].concat($A(arguments)))}
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    This is about a book cover design being prepared to send to printer. It was on the back burner for a year. Synchronised color settings in Adobe Bridge to North American Prepress 2. Cleaning up palette (added unnamed colors and threw out unused ones). Converted all colors in palette to CMYK. A placed photo from Photoshop remains in RGB.
    Two color warning dialog boxes have kept popping up:
    "The RGB settings in this document are different than your current application color settings."
    "The CMYK settings in this document are different than your current application color settings. "
    I usually don't change what I don't understand because I'm afraid of a color shift.
    At one point, however, I think I did: It suggested I change the RGB setting to Adobe RGB. I think I selected Adobe Working RGB. Since this is a document with print intent, I didn't think it mattered if I changed the RGB setting. I think it was previously sRGB. Seed right -- the Adobe RGB is more appropriate for print documents, right?
    To make a long story short, the client is now complaining that the new PDF is different from the PDF sent a year ago. She printed the PDF on her inkjet printer and it is different also. The colors of the document elements in the older document appear much brighter, while the photo seems more subdued. The new document, the colors of the document elements appear duller and look less saturated, while the photo seems brighter and more saturated. The client prefers the colors in the old version.
    I sampled each of the colors in the old PDF and the new PDF and they are the same (with the exception of one element in the old PDF that is RGB). So I know the problem is how the software is interpreting the color values, not that the colors have changed.
    How do I get back the old colors for the document, which is ready to send to the printer?
    I'm ever grateful for any help I can get.

    I think the reason why this question is asked often is because the FAQ entry is pretty lame and incomplete, especially for Mac users that by default have a color managed browser and by default have a screwed up rendering mechanism for untagged images.
    Depending on your version of Photoshop, you can convert to sRGB before or during the Save for Web operation.
    cesspool13 wrote:
     ...I have been told that you are not supposed to embed the ICC profile in the document when saving for web because most monitors are untagged.
    You convert to sRGB for the systems that do not fully support color management.
    and...
    You include the sRGB ICC profile for the systems that do support color management.
    Doing both covers your bum in most situations. You may choose to omit the ICC profile if you are working on common interface graphics that do not require strict color management. The ICC profile adds a few kilobytes to the file size that are not necessary on lesser graphic elements on a web page.

  • Question about file preparation for print from Photoshop

    I need to figure out the best method for saving for print from Photoshop. Here are the things that are confusing me:
    Problem: When I create a design in Photoshop, I'm left with a few options on how to save my document. I would like to know which of the following is the best method:
    Method 1: create a pdf and embed the required fonts. This method worries me because I've read that certain fonts will not open on the recipients end due to restrictions set by the font maker. Is this something I should be concerned with or is embedding fonts the best route to take?
    Method 2: Convert all type to shapes. This method seems like the safest but I've read problems associated with this route as well. One website commented that having too much text converted to shapes can cause extremely long print times. Is this true?
    Another problem I've encountered with converting text to shapes is when I have a paragraph that has more than one text color...converting to shapes converts everything to just a single color. I would love to know a work around to this. Currently I have to create separate layers for the different text colors and try to manually align them...very time consuming. I know InDesign would be best for this type of thing, but Photoshop works just fine for me, asside from this one little thing).
    Method 3: Flatten my entire design (text and all) at 300dpi. Will my text look crisp flattening at this resolution?
    Thank you to anyone who can help clear this up for me. I read so much inconsistant information online that I don't know what to think anymore.

    Method 1: create a pdf and embed the required fonts. This method
    worries me because I've read that certain fonts will not open on the
    recipients end due to restrictions set by the font maker. Is this
    something I should be concerned with or is embedding fonts the best
    route to take?
    Always embed fonts, but then again, Photoshop can't until you save a format that can like PDF.  Some fonts do not allow you to do so. Outline the fonts or convert to shapes. Better yet, stop building text documents in Photoshop for print. It's generally a bad idea for many reasons like rejected jobs and lost money and time.
    Method
    2: Convert all type to shapes. This method seems like the safest but
    I've read problems associated with this route as well. One website
    commented that having too much text converted to shapes can cause
    extremely long print times. Is this true?
    Problems arise if you want someone to edit the files, but the same goes for a font that is missing.  As far as the print slow down times - it depends upon the RIP and how complex the file is.  Maybe or maybe not be an issue.  After all, text in Photoshop is using a font as a vector shape layer and not a font in the traditional sense.
    Another problem I've encountered
    with converting text to shapes is when I have a paragraph that has more
    than one text color...converting to shapes converts everything to just a
    single color. I would love to know a work around to this. Currently I
    have to create separate layers for the different text colors and try to
    manually align them...very time consuming. I know InDesign would be best
    for this type of thing, but Photoshop works just fine for me, asside
    from this one little thing).
    A paragraph?  Please attend a school that teaches you the basics of design in graphics. It will do you a great service to get more studies under your belt. Photoshop text is for graphical art not type setting.
    Method 3: Flatten my entire design (text and all)
    at 300dpi. Will my text look crisp flattening at this resolution?
    It depends upon the resolution of the output device. The higher the resolution of the output the worse your text will be.

  • Preparing Screenshots for Print

    Hi-
    I am looking for guidance for capturing screenshots, that will be for print. The company that I work for has a book being made that requires several figures from screenshots. The book is being printed in B&W. I do not have access to any other screen grab program other than Grab, and was wondering if anyone has any advice for making these grabs the best quality they can be for print. I am obviously concerned with resolution, but also the general quality of the images, bluriness when printed, as well as loss of quality and contrast when converted to B&W.
    Any suggestions would be greatly appreciated! The width of the all screenshots is 26 picas.
    Thanks!
    Lees

    misslees wrote:
    No I don't...I am on a mac...
    In that case why not amble over to their forum?
    http://forums.adobe.com/community/photoshop/photoshop_macintosh

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