SAP SD for a Publishing Company...

Hi Experts, Could you please give some inputs on how to implement SAP SD for a Publishing Company who publishes Magazines and books? What standard SD business processes can be configured? Awaiting your response...

Hi Sudhir
let me explain you how material master data is maintained and used in the Media / Publishing company.
As mentioned in previous post by Laxmi material master data is maintained in following 3 level.
1. Media Product Family (JP21, JP22 and JP23) : This is the first hierarchy  of material master data, which stores information i.e. Brand, Brand Manager, Marketing Manager etc. Lets take an example of ' Magazine'  which is a Media Productly Family. 
2. Media Product (JP24, JP25, JP26) : This is the second hierarchy in the material master data, which contains information i.e. Media Product Family (i.e. Magazine), Content Category (i.e. Sport magazine or Automobile Magazine), Publication Frequency (i.e. Weekly or Monthly), Media Type (i.e. Online Publication, or Printed etc). The most important things is each media product has a unique relation to its media product family. So most of the data is copied directly from Media product Family.
3. Media Issue (JP27, JP28, JP29): This is the third hierarchy in the material master data, which contains information most similar information as of normal SAP material. Media issues are only relevant for delivery. Example can be lets take a Media Product as Sport Magazine which is published every calender month so the Jan Issue or Feb issue are nothing but the media issue.
See below diagram to understand the relation between three of them

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